We are not just a brand — we are the factory behind it.
Our story begins in Piatra Neamț, a city nestled in the northeast of Romania, where Augsburg has been producing premium knitwear for over 30 years. As a family-owned, female-led factory, we’ve built long-standing partnerships across Europe, known for our precision, consistency, and respect for the craft.
After decades of working quietly behind the scenes, we decided to bring our own label to life — a collection made entirely in-house and shared directly with you.
Because we are the makers, we offer something few others can: complete traceability. We know who made each piece and how it was made. Our team works in a safe, respectful environment, and we take pride in offering stable, fair employment in our local community. Every step — from design to knitting, linking, washing, and finishing — happens under one roof, by skilled hands we know and trust.
All of our garments are made in the European Union, using exclusively yarns made in Italy selected for their superior quality and longevity. We don’t follow trends or cut corners — we focus on making garments that are built to last, both in style and construction.
Our pricing reflects the real value of our work — a direct connection between how a piece is made and what it costs, without excessive markups or unnecessary layers in between. It’s a quieter, more thoughtful way of doing things.
This is knitwear made with purpose, from a place that has always known how to make it.
Romana